White is the color of light, innocence, purity, and virginity. It is considered to be the color associated with perfection. Using white represents cleanliness, safety, and purity. White color usually has a positive connotation as compared to black or darker shades.Add colors instantly to the final stage of your beauty products with our food grade colorants which are safe to use, rinse off easily, and does not cause any stains. They are compatible with melt & pour soaps, lotions, creams, shampoos, hair conditioners, liquid soaps, bubble baths, bath salts, shower gel… etc.
